Feb
16
2012
Preo Selects Industry Insider Heather
Author: Ivan
Tampa, FL (PRWEB) February 16, 2012
PREO, LLC., developer of turnkey loss mitigation technology solutions for the mortgage and real estate industries, today announced the appointment of Heather Guerin as the company?s president effective immediately.
Guerin, who most recently served as senior vice president of operations, is charged with leading PREO in its mission to expedite the disposition of servicer?s non-performing assets by more rapidly turning abandoned and distressed properties, back into family homes.
?Our products are designed to meet the challenges faced by the mortgage servicing and real estate industries and Heather understands those needs like no one else,? said James Albertelli, PREO founder and CEO. ?I am excited to have Heather as president and am confident her leadership skills and tremendous industry insight will materially strengthen and propel PREO into the next stages of growth and success.?
Prior to joining PREO, Guerin served as vice president of loss mitigation at OneWest Bank, where she was responsible for managing the short sale and deed in lieu departments. Guerin is also experienced in real estate having been a highly regarded, top producing Keller Williams agent.
?PREO?s comprehensive technology-based solutions enable our customers to increase the ROI or NPV of cash received from the REO process while simultaneously helping the current defaulting homeowner gain meaningful relief,? said Guerin. ?I am excited to have joined PREO at such a unique economic time and look forward to working together with our employees, servicers and agents to provide and implement real solutions for our nation?s mortgage crisis.?
About PREO, LLC.
PREO was created by real estate, foreclosure and bankruptcy attorney James E. Albertelli, Esq. to be the complete default marketplace. Over 15 years of representing lenders and servicers in judicial and non-judicial states, Mr. Albertelli obtained a wealth of knowledge about the shortcomings of the traditional methods of foreclosing and selling property. He sought to design a better way to increase the ROI or the NPV of cash received from the REO process and at the same time help the current defaulting homeowner to gain meaningful relief. Out of those concerns, PREO was born.
WHAT: Trunkey loss mitigation solutions for the liquidation of REO and pre-foreclosure inventory
WHO: Bringing together lenders, buyers, homeowners, and real estate agents
WHY: Because short sales can be completed more quickly and easily
HOW: By using technology to simplify/standardize processes, and providing market clarity to pricing
PREO is headquartered in Tampa, Florida. For more information visit http://www.PREO.com.
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From Countrywide’s former Senior VP of Marketing, the first engrossing inside look at Countrywide Home Loans, how the mortgage crisis started-and where it may end.In July 2004, Adam Michaelson entered “The Vault”-an underground bunker at Countrywide headquarters-for a meeting about a new loan product that would allow borrowers to pay less than their minimum monthly payment. After the “finance jocks” proudly made their case, Michaelson asked one question: “Are you nuts?” Countrywide’s decision-makers believed these new exotic loans were “worth the risk.” The booming housing market would only get bigger, with ever-increasing home values supporting homeowners in a never-ending cycle of borrowing against the virtual value of their homes and refinancing later. They were dead wrong. With both an insider’s knowledge and thorough reporting on the ripple effects on American families and the economy, this fascinating, witty, and wide-ranging book not only examines the morality of a career spent marketing mirages and the market forces that destroyed a company, but addresses the question that everyone is asking: can corporations serve the public good and profit at the same time? Most importantly, it offers creative thinking on how to prevent such a meltdown from ever happening again.
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